A new multi-purpose art space has opened in Verona: it’s called E.ART.H., which stands for Eataly Art House, and it promises to become a beacon of art and culture for the general public.
The Eataly Art House project
E.ART.H. is a project designed to make art, seen as an essential tool for understanding the reality around us, accessible to as many people as possible. To achieve this, Eataly Art House offers an innovative, overall cultural experience: as well as holding high-quality exhibitions of contemporary art and photography, by nationally and internationally renowned artists and curators, it aims to facilitate encounters with the artworks themselves.
Visitors can gain a deeper insight (with the help of mediators and ad-hoc digital support) into the context of the works and, if of interest, purchase them in the Art Market space designed for this purpose.
E.ART.H. also runs educational activities: workshops, talks, seminars and many other events provide an opportunity to explore the social and cultural issues addressed in the exhibitions, successfully combining learning with entertainment. A way of showing how art is not just for the few, but is a precious resource that’s open to everyone, starting with local communities.
One of the founding values of the project is inclusiveness, along with beauty, sustainability and the wish to elicit, through art, a reaction in the visitor, who is encouraged to contemplate the present.
Art, in all its guises, in a new, cutting-edge space
E.ART.H is housed in the wonderful spaces on Via Santa Teresa 12 in Verona, where the vision of the great architect Mario Botta has made it possible to restore and convert what in the 1930s was Europe’s largest cold storage facility. The Eataly market, the mecca of Italian fine food and wine, is also located here.
So in what were once refrigerated units beneath a reinforced concrete dome measuring 24m in diameter, you can enjoy a unique venue offering art in all of its forms, combining tastings of the finest local produce with a stroll among works that tell the story of Italy, or exhibitions by renowned contemporary international artists, of the calibre of Ibrahim Mahama or Anton Corbijn.
You are offered a 360o cultural experience: as well as contemporary art, with works from some of the greatest national and international galleries, there are also sections dedicated to photography, where iconic images alternate with those seen through the eyes of young photographers, and a selection of works by artists under 40.
